You Shouldn’t Have to Figure Out Your Website (or Your Business) Alone

Most web designers build your site, send an invoice, and disappear. You’re left wondering: Is this working? Should I change something? How do I adapt this as my business evolves? I work differently—and I’ll prove it to you.

How It Works

You’ll work directly with me through regular monthly strategy sessions where we discuss your business holistically—new opportunities, seasonal changes, challenges you’re facing, and how your website can support it all.

I bring 13 years of web design and development experience, and I stay on as your genuine partner.

One predictable monthly payment covers your professionally designed website, ongoing improvements, and someone who’s actually invested in your success.

No massive upfront cost. No being abandoned after launch.

Areas of Expertise

Explore the specialist skills I use to improve your website, reach more people and create better customer experiences.

Web Design

Get a clear, accessible website that reflects your business and guides visitors towards taking the next step.

Learn more about Web Design

Web Development

I build accessible websites that meet WCAG standards from the start—fast, usable, and built to convert.

Learn more about Web Development

SEO

Improve your visibility in search so more of the right people can discover your business.

Learn more about SEO

Conversion Rate Optimization

Turn more visitors into enquiries, bookings or sales by removing the friction that holds them back.

Learn more about Conversion Rate Optimization

WordPress Hosting & Maintenance

Keep your WordPress website secure, updated and running smoothly without worrying about the technical upkeep.

Learn more about WordPress Hosting & Maintenance

Google Ads

Reach people actively searching for what you offer and turn more of your advertising budget into qualified enquiries.

Learn more about Google Ads

Case Studies

A look at recent websites I've built, improved, and supported.

  • Yacht Parthenope

    Yacht Parthenope

    I helped Yacht Parthenope improve a confusing website and unfocused Google Ads campaign into a clearer path for yacht tour enquiries, increasing conversions from around 1.5% to 10%.

    Find out more about Yacht Parthenope
  • Spaghetti Incident

    Spaghetti Incident

    I helped Spaghetti Incident turn a cluttered restaurant website into a clearer reservation-focused experience, bringing the food, reviews, location, and booking path to the front.

    Find out more about Spaghetti Incident
  • Dogma

    Dogma

    I helped Dogma keep its warm brand personality while restructuring the homepage so visitors could quickly understand the services, see social proof, and book a first visit.

    Find out more about Dogma
  • Western Carriers

    Western Carriers

    I helped Western Carriers separate its private wine storage service into Western Wine Vault, a more premium lead-generation website with a clearer path for Google Ads traffic.

    Find out more about Western Carriers

Trusted by businesses and agencies alike

Hi, I’m Mike Thomas. Since 2013, I’ve worked with small businesses and supported agencies behind the scenes to build reliable, high-quality websites, and more recently to improve web accessibility and support ADA compliance. Businesses and agencies trust me to deliver projects on time, within budget, and to the highest standards.
Michael Thomas, Founder of Aligned Web
Mike Thomas  |  Founder of Aligned Web

Client Testimonials

A few words from clients I've had the pleasure of working with.

Joel Rubins

"Michael’s extensive knowledge and seasoned skills were evident early on in the project."

Joel Rubins

VP, Private Collector Services Western Carriers, Inc.
Jun Takama

"We are really appreciative because we’ve seen a direct impact from our online presence, which you have managed, so we are really grateful."

Jun Takama

CEO and Founder of Dogma
Alpesh Patel

"Michael is great to work with. Very thorough in all aspects. We had a tough website challenge and he managed to solve all our issues within 10 days. He knows what to do Anyone can ask me for detailed reference if they want. Thanks Alpesh."

Alpesh Patel

Co-founder of ZmBIZI
Kristen Dettoni

"I’ve been working with Mike for over a year. I really appreciate his honesty and integrity, and I will definitely continue to work with him."

Kristen Dettoni

CEO and Founder of Design Pool

Ready to move your business forward?

Book a free consultation or request a free website audit and I’ll give you practical guidance without the hard sell.